bodil.hasselgren@svenskform.se
2019-01-29
In August 2019, it will be 100 years since Electrolux was founded by the mythical Axel Wenner-Gren. For the company’s centennial, we have helped the…
2017-08-21
Every year, the Center for Business History hosts about 400 researchers who dive into the archives that we manage. Who are they and what are…
2017-01-01
Anders Sjöman opened the History Marketing Summit 2016 with an introduction to history marketing.
2016-05-06
On June 3, our head of communication Anders Sjöman spoke about history marketing and “Your history, the content of your future” at a breakfast seminar at the…
2016-03-10
With the help of archivist Martin Månson here at the Centre for Business History, retailer ICA has identified and activated some of their own consumers brands…
